About Ninemoo

NINEMOO · London · Since 2019

Founded in West London in 2019, NINEMOO creates pearl jewellery defined by expressive forms, considered details and a playful imagination.

A name with meaning

NINE embodies a quiet nobility and a sense of enduring beauty. MOO honours our founder’s mother, carrying her family name into a new creative chapter. The two O’s echo a pair of pearls — a subtle expression of connection and continuity.

A shared creative vision

Our all-women team brings together graduates of University of the Arts London and the Royal College of Art, contributing individual perspectives to a shared creative vision.

As NINEMOO evolves, we continue to refine our eye for proportion, materials and detail. Our ambition is jewellery with lasting character: pieces to wear, treasure and make part of your own story.

Always evolving. Always curious.

NINEMOO brand portrait featuring a pearl necklace and midnight-blue velvet

Explore the collection · Our sourcing and materials